Shop facts & stats

Question 1

In 2022, what share of all online holiday shopping sales were made through smartphones?

Accepted Answer

48% of online sales. That was up from 44% just a year earlier, showing how fast mobile shopping was growing.

Question 2

A 2021 survey found about how many Americans shopped over the Thanksgiving holiday weekend?

Accepted Answer

180 million shoppers. They spent an average of $301.27 each, for a total of $54.2 billion.

Question 3

In 2019, before the pandemic reshaped shopping habits, about how many people shopped Thanksgiving weekend, spending $68.8 billion total?

Accepted Answer

190 million shoppers. That was the highest shopper turnout in the survey's history at that point, with an average spend of $361.90 each.

Question 4

In 2013, Cyber Monday online sales set a record of about how much, growing 18% over the year before?

Accepted Answer

$1.73 billion. The average order value that Cyber Monday was $128.

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